Movable Ink for Media and Technology

Attention is the ultimate currency. For media, entertainment, and tech firms, the challenge lies in capturing customer interest and sustaining it. Movable Ink empowers the world’s leading media and tech companies to create and deliver personalized content that truly resonates with each individual viewer or customer.

One send. Infinite personalization. Real results.

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Spark Customer Engagement

Media and technology companies are always looking to acquire and retain customers. Movable Ink makes this easier by helping increase subscriptions, drive viewership, and sustain engagement. Using real-time content generation and curation, Movable Ink delivers personalized experiences that anticipate customer needs, keep them engaged, and reduce acquisition costs. It's a smarter, more efficient way to grow and retain your audience.
Movable Ink's AI analyzes each customer's (even dormant customers’!) unique preferences and matches them to the right product, ensuring content resonates and adds lasting value.

With real-time content generation, content is always current, and loyalty status is integrated into every email or mobile message.

No coding. No extra data. Just easy, effective personalization.

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Break Through The Attention Economy

Consumers are overwhelmed with endless premium content choices from media and entertainment companies. Movable Ink cuts through this noise by delivering highly dynamic, personalized experiences.

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Mobile Meets Email Magic

In a world where the majority of consumers are using mobile to consumer content, delivering seamless omnichannel experiences is essential to staying competitive. Movable Ink helps companies achieve this by personalizing not only email but also mobile messages across rich push, in-app, and SMS.

With Movable Ink, media companies can deliver high-value content such as tailored recommendations, real-time updates, personalized offers, and onboarding actions. The result is effortless, impactful personalization that keeps audiences engaged across all channels.

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Studio

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One Send, Infinite Creative

Movable Ink Studio scales 1:1 content personalization by automatically transforming data into personalized content, unique to each customer, at the moment of engagement.

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Da Vinci

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One Send, Infinite Experiences

Movable Ink Da Vinci is an AI-native personalization solution that revitalizes batch email programs by curating content for each customer... The result? Stronger customer relationships and lift in clicks, conversions, and revenue.

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“Movable Ink has been instrumental to driving the personalization strategies. I would go as far as saying that Movable Ink has been instrumental in helping resource and fund out marketing transformation.”

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“By partnering with Movable Ink, ESPN isn’t just showing up in your inbox. We’re showing up with a purpose. We’re seen record viewership and digital activity [and] email had a direct impact on both.“

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“Movable Ink is the enabler to optimize our entire marketing journey using scalable and personalized content to build a better relationship with our customers.”

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"By integrating  Movable Ink into their tech stack, Peacock creates hyper-personalized campaigns which resulted in 20% reduction in churn and 6% lift in upgrades from free to paid subscriptions."

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"By automating these 10 campaigns with Movable Ink, we are able to save on average 160 production hours each month globally."

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"We’ve seen a lot of the big success in our implementation [in]mobile and inbox.  We are able to provide live odds for selections.. [and seen] big creative efficiencies. We’re now able to personalize at scale."

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Media & Technology Resources

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