Inkredible Opportunities
To help facilitate more connections and make it easier for our friends and colleagues to find new opportunities, Movable Ink's Inkredible Opportunities highlights the latest job openings from our network of clients and partners each week.
Q&A with Lillian Seyler, Hawaiian Airlines' Direct & Email Marketing Manager
Lillian Seyler discusses how her marketing team uses automation to centralize messaging to travelers, ensuring customers quickly receive the most relevant pricing and travel information.
Self-Driving Cars and Marketing Automation: How to Race Ahead
Cars have been using increasing levels of automation for years, and their quick adoption has seen undeniable success. It’s time for marketers to take the same approach to automation, and embrace its most sophisticated iteration yet: AI.
Seamless ESP Migration: Maintain Personalization and Master IP Warming
ESP migrations can be a pain. That's why we've crafted the perfect checklist and IP warming plan to help you transition smoothly to your next ESP, while keeping your personalization strategies intact and effective.
Loyalty-Building Acquisition Strategies for Financial Services
For financial services marketers, enhanced acquisition messaging is their best bet for converting prospects into clients. Using three data-backed strategies, you can eliminate common pitfalls in the acquisition journey and drive retention.
Beyond Generative AI: How to Choose a Strategic Solution
Generative AI is an invaluable tool, but it’s only scratching the surface of all that AI can accomplish. Get a quick rundown on different types of AI, and learn which AI solutions are the most effective for your brand’s specific needs.
Boost Mobile Sales: 3 Expert Tactics for Converting Browsers into Buyers
Retailers see an annual loss of $260 billion due to nearly 70% of customers abandoning their purchases on mobile. Learn how to reverse this costly trend with three key mobile personalization tactics that boost your business's bottom line.
How to Create the Coveted Customer Experience
Every marketer wants to enhance the customer experience, but how can they create one that’s so strong that customers are willing to give them a second chance when they inevitably make a mistake? The key is to be quick, clear, and kind.
Reduce, Reuse, Recycle: How Marketers Can Prepare for the Unknown
With changing customers preferences and shifting global circumstances, marketers always need to act fast. With a reduce, reuse, recycle approach, marketers can both boost efficiency and be prepared to react quickly to new business demands.